When I first met makeup artist and cofounder of Bakeup Jo Baker, I told her I love spidery, ultra-dense, Twiggy-level lashes. Immediately, she filled me in on a lil secret that she'd be launching my perfect mascara... And she was right. This gives me va-va-voom, major lashes, thanks to the wand's big, curved brush with varying-sized bristles. The formula is buildable too, so I can start with run-of-the-mill dramatic lashes, then slowly layer it up to falsies vibes.

Yes, it can smudge a lil bit and be a tad messy when I'm applying because the wand is so big. But I just wipe it up with a micellar water-soaked cotton swab, and I'm good to go. (Or I totally rock the smudgey look, á la one of Baker's star clients, Lucy Boynton.)

✨Try it if: You love extremely voluminous, long, almost-spidery lashes

  • Benefits: Lengthens and volumizes
  • Shades: One (black)
  • Waterproof: No

Glowing customer review: "Absolutely Love this mascara! Goes on velvety smooth without clumping. My lashes look luscious! Fabulous!"

ncG1vNJzZmivp6x7pLvSpqapp5yewaK6jZympmejqcatsYybnJqtpK58o7HArquyZ5dogHaFjpucrKxdoq60r8CrmKxn